Eminyakeni emibili edlule, umnotho wokukhempa uye waba shushu ngendlela engakaze ibonwe, ngokungacacile waba umkhuba oqala ukukhempa kubo bonke abantu. Ukukhishwa okulandelanayo kweminyango eminingi kazwelonke "kohlelo lokuthuthukiswa kwemboni yezemidlalo yangaphandle (2022-2025)", "isiqondiso sokukhuthaza intuthuko enempilo nehlelekile yezokuvakasha nokungcebeleka kokukhempa" kanye nezinye izinqubomgomo eziningi, hhayi nje kuphela ngombono omkhulu wokucacisa isiqondiso esithile sokuthuthukiswa kokukhempa, kodwa futhi nasezingeni elincane lokubeka phambili izinqubomgomo eziningi zokufika, okuhlinzeka ngokuvikelwa okwanele kokuthuthukiswa kwemakethe yokukhempa.
Imakethe yokukhempa iyachuma
"Uma nje isimo sezulu sihle, iqembu labangane alikwazi ukuhlala lingenzi lutho, livame ukuya ekamu ndawonye." UMnu. Li, insizwa eneminyaka engu-80 ubudala, wadansela abangani bakhe lapho "ekhuthaza" ukukhempa, "wakha ikhenophi elihle, udle i-ice coke embalwa, udle i-braai encane, ingasaphathwa eyokuthi awufi". Ukukhempa ekugcineni kushisa kangakanani, umuntu ojwayelekile angase angabi namqondo. Ithegi likaJitterbug elithi "ukukhempa" linemidlalo yevidiyo ezigidigidini, futhi inani eliphakeme kakhulu lokuthandwa kokuthunyelwe namavidiyo okwabelwana ngawo ngokukhempa lisezigidini. Uma uvula i-Little Red Book, ukukhempa sekuyinto eyinhloko, efana "nobuhle", ngamanothi ayizigidi ezingu-4.5, izixhumanisi eziqondile ezingaphezu kuka-50,000 zemikhiqizo, kanye nokwanda okungu-400% kwevolumu yokusesha.
Ukusetshenziswa kwemishini yokukhempa nakho kukhulu kakhulu, esikhathini esidlule "umkhosi we-double 11", ipulatifomu ye-Tmall kuphela, ukuthengiswa kwemikhiqizo yokukhempa kukhuphuke ngo-115%, imikhiqizo yokugibela amabhayisikili ikhuphuke ngo-89%, i-rugby, i-Frisbee neminye imikhiqizo yezemidlalo esanda kuvela ikhuphuke ngo-142%, futhi lokhu kuyimiphumela yokuvulwa kokuthengiswa kwehora eli-1. Ku-Vipshop kukhulu kakhulu, kungakapheli ihora eli-1 kusukela ekuqaleni kokukhushulwa, ukuthengiswa kwamatende kukhuphuke izikhathi ezi-3, ukuthengiswa kwamatafula nezihlalo zangaphandle kukhuphuke izikhathi ezingaphezu kwezi-6 ngonyaka, okuthola ukukhula komlando.
Ngemuva kwesikhathi sobhubhane, itende lophahla lwemoto laphakama kakhulu
Nakuba ukuvulwa kwenqubomgomo yobhubhane, ukukhanselwa kwemikhawulo yokuhamba ngaphandle kwendawo, abantu ngenxa yokukhathazeka ngamandla okutheleleka kobhubhane kanye nesimo sabo sempilo, kunciphise imvamisa yemisebenzi yokubuthana, esanda kuqala ukukhempa, ebangele ubumnyama.
UTina, njengoMqondisi Jikelele womkhiqizo wetende lophahla odumile emhlabeni wonke iWild Land, wembule ukuthi ngenxa yokucindezelwa kwalesi sifo, ukulangazelela kwabantu imvelo ngeke kunyamalale nje kuphela, kodwa kuzoba nokuningi. Ngakho-ke, ukukhetha izindlela zokukhempa nezindawo kukhululekile futhi kuyimfihlo, ngokuvamile ezindaweni ezikude zamahlathi ezinabantu abambalwa, okuhambisana kahle nesidingo sokukhempa enkathini yangemva kobhubhane, futhi ngikholelwa ukuthi izinkambo zokuzishayela ngamatende aphezu kwezimoto zingaba yindlela yokuphila yokukhulula ukucindezeleka ngokomzimba nangokwengqondo kwabantu enkathini yangemva kobhubhane. Kukholakala ukuthi ukushayela ngetende eliphezu kophahla kungaba yindlela yokuphila yabantu yokukhulula ukucindezeleka ngokomzimba nangokwengqondo enkathini yangemva kobhubhane.
Nakuba imiphumela yalolu bhubhane isamboza izimpilo zabantu, kuhlale kunemikhiqizo efana ne-Wild Land enikeza abantu injabulo enempilo kulezi zinsuku, sithemba ukuthi sizobhekana nekusasa ngendlela enhle.
Isikhathi sokuthunyelwe: Jan-29-2023